This project is a branding and website redesign for New Star Games, an independent video game developer that specializes in sports role-playing video games. A thorough assessment of their current website established that they face issues with visual appeal and readability. The goal of the redesign of the logo and visual elements was to create a stronger and more unique brand identity, exuding exhilaration and competition that is similarly felt to playing or watching in-person sports. The website was redesigned with the purpose of making it easier for users to find information about fixes of in-game bugs, new releases, and other related announcements and explore more of the developer’s games.